From the mid-1990s death spiral to King of the Tech World following the return of Steve Jobs is perhaps the most impressive business turn-around story…well, possibly ever.
In light of that, let’s take a moment to reflect on the awesome prognostication skills of one Rob Enderle, head of “The Enderle Group.” (Presumably he has a cat.) If you are unfamiliar with Mr. Enedrle’s work, he is the man who has predicted the demise of Apple more frequently than any other pundit. Let us sample the fruits of Mr. Enderle’s unparalleled insight, shall we?
- “Apple has about 24 months to get its act together and position itself for the post-Longhorn world of Linux and Windows. If it doesn’t offer solutions that will play on those platforms the way iTunes currently does on Windows, it will probably become a footnote by the end of the decade.” – Rob Enderle, MacNewsWorld, May 13, 2004
- “I also asked which companies would be dead. The panel agreed that it would be Apple, Sun and Novell.” – Rob Enderle, TechNewsWorld, November 24, 2003
- “”The biggest long-term problem with moving to an Apple platform is that the company is in decline, which means you might have to migrate again at some point to another platform.” – Rob Enderle, TechNewsWorld, October 6, 2003
Which such startling powers of prophecy, Mr. Enderle is wasting his time as a tech pundit. He should be using his extraordinary powers in Las Vegas, where I’m sure he would soon amass a fortune the likes of which this world has never seen…